S2 Marketing Strategies       

  People who can help you succeed

Dissecting how you get work, whether from existing client referrals or referral sources, can be an exhausting process. The key is focus. Apparently, there are only 15 people who can make you successful or contribute to your demise. And they fall into three categories: current clients, prospects who look like current clients, and referral sources. So, forget the list of 200 companies that you found in a business publication recently. Work on the relationships that matter.